All Entries in the "Email Marketing" Category
How to Reduce Spam
Spam. It’s one of the things that Internet users see as a necessary evil. It isn’t going to go away, but they really don’t like it and would love to get less of it. Fortunately, there are ways to reduce spam. Whether you’re concerned about it for your business or for your personal life (or [...]
How to Get Listed in the Search Engines
The times of search engine submissions are long gone. Even if there are still companies that make money by selling “search engine submissions”, the practice is now considered “bad SEO”, if not “black hat.”
Making Email Marketing Work For You
There are a lot of great ways to market your business, and email is one of them — but only if you use it properly. No one likes getting an inbox full of spam, but there’s certainly still a lot of it out there, and you don’t want to be part of the problem. Plus, [...]
Profitable Online Marketing Channels
So…you have an online presence, and you want to make money. That makes sense, but you are joining a large group of people who either want to do the same thing or already are doing the same thing. Because of that, you have to make your business stand out. One of the best ways to do that is through the right [...]
Newsletters: Do They Still Work?
“Newsletters are dead!” At least, so say many of the headlines and the opinions that are circulating around the Web.
Writing a Successful Newsletter
A lot of people think that newsletters are not popular anymore, but that is not true. The goal is simply to create a good newsletter — one that people want to read. Providing readers with information about what is going on in the life of a company and/or its people is important, but presenting it can become difficult. This is especially true [...]
The Best Way to Use Email Marketing
Email marketing has become big business today. Many companies are using it to keep their customers informed of sales, company changes, and other issues. This helps customers to be aware of company issues and helps to remind them of the company in the hope that this will increase sales. There is some evidence that sales are higher when [...]
Using Ezines & Newsletters to Keep Customers Interested
When people create a Web site for the first time, whether they do it themselves or have someone else do it, they are often at a loss as to how to drive traffic to it. Once they get the traffic and the customers, they have trouble figuring out how to keep them. The world moves so [...]